Have you given up on personally notifying each customer when you get new inventory which matches what they are looking for?admin
Have you given up on personally notifying each customer when you get new inventory which matches what they are looking for?
I posted this question on the Professional Salvage Yard Information FaceBook forum to understand how the communication of new inventory is currently managed. Here is the feedback from the post:
Customers seem to not be interested anymore when you call them to let them know about the new inventory that matches what they were looking for at one point in time. They have to consider the offer even though they asked you to let them know. You could have a list 3 feet long and not very many of them would show up.
Some yards might make a record of these requests and then go back a couple of weeks when new inventory arrives to follow up with recent requests. They might even check the call log notes daily to identify parts which are likely to show up. Other yards do not want to take the time to make call log notes to find a “possible” sale.
Regardless of the approach, customer service is paramount to any business. When a customer asks to “let you know when XYZ part/vehicle arrives”, the most important thing is that you an effective way of dealing with the request. Here are a few strategies that might be helpful for responding to inventory related requests:
#1: You can let them know that you will keep an eye out for it and take down their contact info.
#2: You could say “Sorry but we could get something tomorrow, next week, next month or even next year.” Then you can let them know to check your website or FaceBook for new inventory.
Both of these approaches show good customer service. One approach collects the information and takes more time. A lot of this will not result in sales later on, however, it makes the customer feel heard and they can walk away that day thinking highly of your business. The other approach takes much less time or effort and still provides good customer service. Therefore, option #2 seems like the best option.
What if there was a third option which complemented and improved your responses to customers?
Just In notifications solves this problem by sending customers a text message when the vehicle they are looking for arrives. They simply enter the year range, make/model of the vehicle they are looking for and they system will automatically send them a text on the first day that it is available to the public and no longer in holding status. So, now you do not have to keep these records and keep track of it. The system will do it automatically and save you time. You can keep your customer service response the same and add how they can sign up to get text alerts.